MANAGEMENT TEAM
Keith LaFerriere
Managing Partner
Keith LaFerriere has held senior management positions in Creative Design and Marketing departments for Fortune 500 companies in the entertainment, retail and financial services sectors and has taught at Bentley College in Waltham, Massachusetts in the creative design and development certificate programs. Coupled with over 15 years of creative design and brand experience, Keith uses his energy and passion to help clients reach their goals through a creative and standardized methodology.
Prior to founding and joining Visual Activity LLC on a full-time basis, Keith led very successful creative design and branding projects for Staples, DHL, Franklin-Templeton, Viacom, Clear Channel and many other well-known brands.
Keith is currently a member of MITX, BIMA, The American Marketing Association, multiple Chambers of Commerce and the National Notary Association. He also babbles in good and bad times about the Red Sox in his personal blog at RedSoxSoul.com.
Steven J. Pereira
Partner
Steven Pereira has held senior management positions in midsize and Fortune 500 companies. Leveraging his early marketing consulting and branding experience, Steven has spent the last 10 years leading successful Internet development and design teams in the retail, higher education, and financial services sectors. Steven's unique combination of technical expertise, marketing know-how, and keen understanding of the business landscape help make Visual Activity a valuable strategic partner. A graduate of UMASS Dartmouth, Steven holds a BS in Marketing and an MBA.
Prior to co-founding and joining Visual Activity LLC on a full-time basis, Steven held key web leadership roles at Sallie Mae, North Atlantic Corp, and Bentley College. After collaborating on a number of Web and marketing projects since early 1999, Steve and Keith joined forces to bring together the Visual Activity LLC, team.